Kohl's has announced a $1.4 million donation over three years to the Zoological Society of Milwaukee to continue its Kohl's Wild Theater program at the Milwaukee County Zoo.
The interactive theater program "uses drama, puppetry and song to bring important conservation messages to children and families," according to a news release. The donation comes from Kohl's Cares, the Menomonee Falls-based-company's philanthropic program which sells children's books and soft toys and donates all proceeds of its net profit to benefit children's initiatives.
“The Kohl’s Wild Theater program is an engaging way to bring conservation lessons to life for thousands of Wisconsin children every year,” said Jen Johnson, Kohl’s vice president of corporate communications. “This fun, informative theater program will continue so more families can learn about conservation and gain insights into how they can contribute to the welfare of wildlife.”
The theater program consists of the Kohl's Wild Theater, which hosts performances focused on conservation during the summer months, and a community outreach element, where Kohl's Wild Theater performers travel within the community to present 30- to 45-minute performances at places such as schools, libraries and community centers.
The Kohl's Wild Theater is located within the children's area at the zoo.
A $1 million donation from Kohl's Cares in 2010 helped create the theater program. Performances at Kohl's Wild Theater are free with admission to all zoo attendees.
“Kohl’s Wild Theater is one of the best zoo theater programs in the country thanks to Kohl’s tremendous support,” said Caroline Krider, Zoological Society of Milwaukee chairman of the board. “We’re thrilled and honored to continue our partnership with Kohl’s to provide quality conservation education programming designed to inspire children to care more about the animals and the world we share.”
Since 2010, Kohl's Department Stores, with Kohl's Cares, has donated more than $4 million to the Zoological Society of Milwaukee. The society is a private non-profit organization with a mission to conserve wildlife and endangered species, educate people about the importance of wildlife and the environment and support the Milwaukee County Zoo.